Washington last year<\/a> for illegally tracking consumers.<\/p>\nIn addition to paying $93 million, Google agreed to \u201cdeter future misconduct.\u201d This settlement, which won\u2019t really hurt Google\u2019s deep pockets, is important because the tech giant generates the majority of its revenue from advertising and location-based advertising is a critical feature of its advertising platform.<\/p>\n
"Consistent with improvements we've made in recent years, we have settled this matter, which was based on outdated product policies that we changed years ago," Google spokesperson Jos\u00e9 Casta\u00f1eda told Engadget.<\/p>\n
Moving forward, the California AG is asking Google to provide additional transparency about location tracking by providing users with detailed information about location data it collects. The company must also provide disclaimers to users that their location information may be used for ad personalization.<\/p>\n
Update, September 16, 2023, 2:26 AM ET:<\/strong> This story has been updated to add Google's statement.<\/p>\n","protected":false},"excerpt":{"rendered":"Google will pay $93 million in a settlement it reached with California Attorney General Rob Bonta, resolving allegations that the company\u2019s location-privacy practices violated the state\u2019s consumer protection laws. The California Department of Justice claimed that Google was \u201ccollecting, storing, and using their location data\u201d for consumer advertising purposes without informed consent. The complaint alleges […]<\/p>\n","protected":false},"author":6,"featured_media":3987,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1018,2165,48,136,320,95,556],"tags":[1019,2166,59,141,324,101,559],"yoast_head":"\n
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